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In the aftermath of Boris Johnson’s interview with the BBC’s Andrew Marr last weekend, another broadcaster tweeted some media advice for the Prime Minister.
Kay Burley of Sky News observed that Johnson mid-interview was forever looking off camera and giving the appearance of non-concentration. He should improve his technique, said Burley.
“When the PM looks off camera (presumably to his aides) it makes him look shifty. He really needs to stop doing that.”
One can see what Burley means. Johnson has done hardly any television or radio interviews in his career. This crippling lack of media experience and expertise is probably what explains Johnson’s long record of election defeats and disappointments.