There has been widespread condemnation of the World Health Organisation’s advice that women of childbearing age should not drink alcohol. It’s bad enough that women are lectured to when pregnant, but now we’re being told what’s best for us the rest of the time, or at least until we hit 50.

In its draft global alcohol action plan for 2022-2030, the WHO’s recommendations are so disproportionate that they are unlikely to be taken seriously, least of all by those they target, and could even be counter-productive.