Boris and Carrie did it their way. Their marriage last weekend was the triumph of negative media management you might expect from the Conservative Party’s former Head of Communications and a former Editor and Journalist.

Never mind that there was a little deception involved with save-the-date invitations sent out for a wedding in July next year. The happy couple got to celebrate their day privately at Westminster Cathedral and 10 Downing Street away from the prying eyes of the press, politicians and photographers. What news there was only stuttered out long after the deed was done.